Built for independent takeaways
Turn more of your customers into regulars.
Loyalty helps independent takeaways build customer loyalty, encourage repeat orders and understand which offers actually work, without an expensive marketing team or complicated analytics software.
The problem
Good food doesn't always bring people back.
Customers can switch to another takeaway with a tap. Many owners know their regulars by face, but have no easy way to find the occasional customers, understand what they buy, and give them a reason to order again.
Customers don't always return
A great meal doesn't automatically build a habit when there are plenty of alternatives.
Little insight, little time
Most owners are too busy running the shop to dig into data or plan marketing, and the tools are often built for bigger businesses.
Delivery apps own the relationship
Apps bring reach, but commission eats into margins and the customer relationship stays with the platform.
We're talking to takeaway owners to understand which of these matter most to you. If one of them sounds familiar, we'd like to hear about it.
How it works
Simple for customers, simple for your team.
Scan
A QR code at the counter, on the menu or on the bag opens your own rewards page on any phone.
Join
Customers sign up with their email and get a free snack. They add the app to their home screen in a couple of taps. There's no app store.
Earn
Staff scan the customer's personal QR at the till. Every paid order earns points that can be spent on rewards.
Return
Reminders and offers, like a birthday treat or a nudge after a few weeks away, give customers a reason to order again.
What you get
More than a digital stamp card.
A stamp card rewards the customers who would have come back anyway. Loyalty is designed to help you find out whether your marketing actually brings in extra orders.
More repeat business
Give occasional customers a reason to order again, with rewards and offers that suit what they actually buy.
Your own customer relationships
Build a direct line to your customers for relevant offers, with their consent, instead of relying only on delivery apps.
Better decisions
See what customers buy, when they buy it and which items go together, in plain language on a manager dashboard.
Marketing you can measure
We compare customers who get an offer with a small group who don't, to estimate whether the offer made a difference. With small numbers we'll tell you plainly when it's too early to say.
Help making sense of it
We'll help you interpret the results and decide what to try next, so you don't need a marketing team.
Privacy done properly
Marketing is opt-in and logged, every email has a one-click unsubscribe, and unused accounts are deleted. Designed with UK GDPR in mind.
Our first partner
Pongal Express
Loyalty is being built hand in hand with Pongal Express, our first business partner. Everything in the product comes from running it in a real kitchen, with real queues and real staff.
- A free snack on sign-up, with a second unlocking the next day to encourage a return visit
- Points on every paid order, and rewards that grow from a dessert to a main
- Till and manager screens that staff can learn in minutes
We'll share what we learn here as the rollout progresses.
Talk to us
Run an independent takeaway?
We're working with a small number of takeaways personally. Tell us a little about yours and we'll get in touch for a short, no-pressure chat. We'd also love to hear how you bring customers back today and what you've tried.